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BRIEF:Position Australia the movie as the must-see film of 2008/09 for all Australians. CLIENT:20th Century Fox TARGET AUDIENCE:25 to 54 year olds PLATFORMS:The FIX, MSN Video, Windows Live Hotmail & Messenger, ninemsn network, C9, ACP Read Case Study CLIENT:Coke-International TARGET AUDIENCE:13 to 22-year-olds. CLIENT OBJECTIVES:Boost brand awareness and increase message association and advertising recall. PLATFORMS:Windows Live Messenger, Windows Live Hotmail, Windows Live Spaces. Read Case Study CLIENT:Kleenex - International TARGET AUDIENCE:Housewives with kids. CLIENT OBJECTIVES:Promote new brand story, Encourage participation and Build brand equity. PLATFORMS:MSN Home page, Windows Live Spaces, Windows Live Hotmail, Windows Live Messenger. Read Case Study CLIENT:Grolsch - International TARGET AUDIENCE:18 to 24-year-olds. CLIENT OBJECTIVES:Boost brand affinity and preference among 18 to 24 - year olds. Strengthen the link between Grolsch and live music. PLATFORMS:MSN Entertainment and Windows Live Messenger. Read Case Study